Notes on design, engineering, and making.
Essays and field notes — migrated from katehuezo.com, plus new writing on shipping AI-native products, UX, and the creative practice that runs alongside the work.
2026

The payment was never the problem
They came to me for a payment system for ocean terminals. The payment was never the problem — it was the appointment. A reframe that changed the whole project.

Before You Build: Why Persona and Problem Statement Aren't Optional
A developer friend of mine recently built a \"How Might We\" ideation tool. Clean, thoughtful, genuinely useful. I opened it and felt that warm designer...
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When one user is two people: thinking through dual-role UX
A UX case study on designing for users who don't fit a single role. How a false assumption in a film production app led to rethinking navigation, profiles, and identity. Surfaces in search for terms like "dual role UX", "multi-role user design", "UX case study", "
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RailX: designing rail orchestration for a future that hasn't shipped yet
An agentic, spatial workbench for US freight rail, built at the World Model Hackathon. Draggable panels, five railway agents, and designing for a future ten years out.

What I Didn't Expect When I Signed Up to Organize a Hackathon
Reflections from the World Model Hackathon, Fort Mason SF I've been to a lot of hackathons. I've hacked at them, competed, shipped, stayed up too...

I Built a News Agent in a Weekend to Test CopilotKit. Here's What Actually Happened.
One weekend, Claude Code, four data sources, three deployment platforms, and one ghost component. I built a news aggregator dashboard with CopilotKit to test conversational data interfaces — and learned a lot about where agentic UX tools actually shine (and where the docs quietly lie to you).

Claude Cowork GTM Workshop
There were 900+ people on the waitlist for this event. That number tells you something. When WorkOS and Anthropic put together a hands-on workshop for...

Designing an Approval-First AI Agent
February 19th I spent five hours at Wordware’s Beach House in San Francisco building an interface for something most people will never touch: an autonomous...
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From Copilots to Agentic Frontends: Notes on Lighting Talks at WorkOS
Tuesdays event focused on something I’ve been thinking about a lot lately: what happens when we move from chat-based AI to agentic systems that operate...

Building Claud Projects: How Specialized AI Changed the Way I Work
I stopped using AI as a generic tool and started building specialized Claude Projects for specific tasks. From a literary English–Russian translator to a founder-style thinking partner, this experiment changed how I work, think, and reduce cognitive load—without constant prompting or friction.
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Claude Code Hack Day at Amazon at AWS Builder Loft
I spent this monday at the AWS Builder Loft in San Francisco for a Claude Code Hack Day , and it was one of those...
2025

From Growth Hacks to Growth Love — Night at Notion HQ
“Growth is changing fast,” said the Notion invite — and honestly, it couldn’t have been more true. Last night I joined a fireside chat at...

I made my mom watch K-Pop Demon Hunters! Or how viral animation is related to UX leadership
A UX leader reflects on K-Pop demon hunters, vulnerability and leadership, showing how viral animation inspires authentic design leadership.

Babe Wake Up! V0 App Just Dropped
I tested Vercel’s new V0 app and built a lamp shop website in minutes—photos, pricing, and pages included. Here’s my vibe coding UX review.

Mentorship as Creative Fuel: Why I Keep Showing Up
Designer Kate Huezo shares heartfelt reflections from MentorMeet at Cutwater Agency—on mentoring young creatives, community, and collaboration.

Creativity: Between Market Need and Boredom
Discover how creativity sparks from market need or boredom. From NASI’s AI-driven vision to Kohana’s magical art series, explore both sides of creation.

Claude vs V0: Testing AI Vibe Coding for Shroomify
AI design tools are evolving fast, and I’ve been curious about how far they can really go when it comes to building actual user experiences...
Building Bridges at the AWS + Anthropic GenAI Series
Yesterday I had the chance to attend the AWS + Anthropic GenAI Series networking event. It was one of those evenings where you walk into a room and instantly feel the buzz—founders, engineers, designers, and dreamers all colliding around the same question: what’s next for AI?
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From Structure to Flow: Designing for Real User Needs in Global Trade
Structure is my love language as a designer. Without it, product teams chase features instead of solving user problems. And it’s not just startups that...

SaaS Summit at the AWS Builder Loft
Highlights from the first SaaS Summit at the AWS Builder Loft in San Francisco — an evening of lightning talks with AWS, Vercel, Neon, and Stack Auth. From design-first SaaS flows to data security, scaling tools, and a vibrant loft interior, here’s what stood out about building SaaS in 2025.
2019
Designing in the Age of AI: Reflections from NN/g’s UX Podcast
I’ve been listening to the NN/g UX Podcast (episode 51: The Future of Service Design in the Age of AI with Erika Flowers) and found...
From Chatbot to Conversation: Designing Ally’s First Interaction
At KH Creative, we think of design as less about pixels on a screen and more about how people feel when they interact with technology....